Inverted Pyramid Method of Organization in Newswriting

The inverted pyramid became a standard form in American newspapers early in the 20th century, and variations on the form remain common today in news stories, press releases, short research reports, articles, and other forms of expository writing. It is a method of organization in which facts are presented in descending order of importance. Examples of Inverted Pyramid Composition The concept behind the inverted pyramid format is relatively simple. The writer prioritizes the factual information to be conveyed in the news story by importance. The most essential pieces of information are offered in the first line, which is called the lead (or summary lead). This usually addresses the so-called five Ws (who, what, when, why, and where). Thus, the reader is able to ascertain the key elements of the story immediately. The writer then provides the rest of the information and supporting contextual details in descending order of importance, leaving the least essential material for the very end. This gives the completed story the form of an inverted pyramid, with the most important elements, or the base of the story, on top. Opening With the Climax If the essence of the story is its climax, then a proper inverted pyramid places the storys climax in the lead or opening sentence. The most important elements of a well-written news article thus appear in the lead, the very first sentence of the story. Cutting From the Bottom The inverted pyramid style in newspaper writing was developed because editors, adjusting for space, would cut the article from the bottom. We can write the same way in a magazine article. . . .We add details as we enlarge the article. So the weight is like an inverted pyramid, with the details of lesser importance at the end of the article.For example, if I write, Two children were injured when fire swept through the First Community Church, Detroit, Michigan, on May 10. The fire is believed to have started from unattended candles. Thats complete, but a lot of details can be added in succeeding paragraphs. If space is tight, an editor can cut from the bottom and still save the essential elements. Using the Inverted Pyramid in Online Writing The inverted pyramid structure, typically used in newspaper writing, is also appropriate for long narrative text in online technical documents. Use this structure to organize paragraphs and sentences within a section of narrative text. To create an inverted pyramid structure, follow these guidelines: Use clear, meaningful headings or lists at the beginning of a topic.Create separate paragraphs or topics to emphasize important points.Do not bury your main point in the middle of a paragraph or topic. Sources Robert A. Rabe, Inverted Pyramid. Encyclopedia of American Journalism, ed. by Stephen L. Vaughn. Routledge, 2008Bob Kohn,  Journalistic Fraud. Thomas Nelson, 2003Roger C. Palms, Effective Magazine Writing: Let Your Words Reach the World. Shaw Books, 2000Sun Technical Publications, Read Me First!: A Style Guide for the Computer Industry, 2nd ed. Prentice Hall, 2003

The Impact Of Technology On The Accounting Industry

In today’s society, people cannot imagine life without technology. Technology has made life easier and has enabled individuals to do extraordinary things that were not possible in the past. As of right now my future major and career is in the accounting industry. Accounting has gone through many changes throughout the years. There are changes with technology, new regulations and standards, and the uncertainty of the economic market that may affect the accounting industry. The advancements of technology have been one of the biggest changes around the world, and it is also affecting the accounting world today. Future technologies will change the way accountants do their job, just like it has in the previous years. As the years pass, we will advance in the electronic field and the accounting industry will continue to advance with us. Modern technology is taking over traditional ways in accounting and is changing it for the better. New technologies and regulations will affect the future of accounting in a positive way by making the job easier with less room for error and by giving more communication opportunities and better time management. In the past, the entries were done manually and just one simple mistake could mean hours of recalculations and going through checking the money again. Now, after the computer programs, there is a lower margin for error and the mistakes are easier to find. Manual accounting was a laborious process that required accountants to spend timeShow MoreRelatedThe Effects of Technology on the Accounting Profession1065 Words   |  5 PagesThe Effects of Technology on the Accounting Profession ACC/340 The Effects of Technology on the Accounting Profession Advancements in technology have allowed companies, small and large, to keep accurate financial records and eliminate paper entries. 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Integrated Marketing Communication Frameworks †MyAssignmenthelp

Question: Discuss about the Integrated Marketing Communication Frameworks. Answer: Introduction Client administrations encouraged by Intranet innovation are boundless including correspondence, coordinated effort, route and access to data (Alfonso, Philip, and Maria, 2010). It could be contended that the extension and character of these client administrations encouraged by Intranet innovation are unmistakable. Where other Information System developments are generally discrete in their effect, the dispersed character of Intranet innovation has broad ramifications for an extensive variety of client gatherings. In addition, Intranet configuration not just has consequences for work process and correspondence designs yet in addition to the more extensive exhibit of learning administration rehearses inside organizations. The degree and character of Intranet advancements hence offer imperative conversation starters for our comprehension of the interchange amongst innovation and organization. In speculating these perplexing associations, the current rise of the 'structurationist' approa ch gives a valuable system. This features the recursive and intelligent connection between client gatherings, advances, and the previous organizational setting (Ansgar and Diana, 2011). These connections incorporate both auxiliary and processual components. In processual terms, the advancement of Intranet innovation can be comprehended regarding streams and blends of various sorts of information. To outline and build up the equipment and the product for an Intranet, specialized IT information, and skill will be required. Such specialized information can be depicted as a generally systematized type of learning, as exhibited by the numerous do-it-without anyone's help books, which portray how to make Internet or Intranet destinations. Then again, to outline and build up the substance for an Intranet, so it satisfies its upheld informative and communitarian targets, relies upon a comprehension of the critical learning streams inside the organization. This will be substantially more subject to the implicit information, which is installed in the common understandings of specific client gatherings (David and Amanda, 2005). Along these lines, the successful execution of a Corporate Intranet will require the mixing of bland, specialized learning with the contextualized nearby information of the client. This information is probably not going to be situated in a solitary person. Or maybe, the plan and advancement of an Intranet will depend on systems to give the gathering to incorporating the learning and data required for making the important mechanical and organizational changes. Some of this required information may not exist inside so both inward and outside systems administration is critical to inspiring the distinctive kinds of learning. In understanding the outline, improvement, and usage of Intranets, it is, subsequently, important to consider the manners by which the basic types of learning have been joined through systems administration forms. Use of Intranet Technology Intranets have a tendency to develop and increase in modernity after some time. At first, the innovation has a tendency to be utilized predominantly for production of static data. This isn't a confinement forced by the innovation itself, yet rather display the learning associated with applying the innovation. Later when the organization has gotten comfortable with the innovation, it might be connected for further developed purposes. Intranet innovation is exceedingly pliable and can be connected in various diverse utilize modes all the while. These modes extend from basic uses, for example, the distributing of home pages, pamphlets, specialized archives, item indexes, worker registries, and so on., to further developed uses, for example, all-inclusive scanning for data; executing with usefulness on intranet pages and other organizational PC based data frameworks (e.g. inheritance frameworks); cooperating with people and gatherings in the organization (by means of dialog gatherings, community oriented applications); and conceivably notwithstanding recording the PC based "organizational memory" (e.g. best practices, business forms). Intranet innovation is multi-reason and coordinates content, designs, sound, and video. Not at all like "conventional" intra-organizational data frameworks, (for example, stock, finance frameworks, and so on.), intranets don't address a particular, all around characterized require. Intranets are new in nature and intranet improvement has no very much characterized limits, usefulness or time traverse, and is regularly started by innovation champions outside of the formal IT work. The value of the intranet increments as more utilize modes are enacted. Intranet innovation relies upon supporting advances, for example, correspondence conventions (particularly TCP/IP) and a physical system foundation. On the off chance that these are set up, the underlying specialized establishment is moderately clear, yet further developed utilize modes, for example, executing with "inheritance frameworks", are actually more perplexing and challenging. Innovation Plans The procedure of innovation plan and utilize can't be preoccupied, in any case, from the structure of the organization or the parts played by architect and client bunches inside that structure. In this point of view, the reception of data innovation is viewed as nearly entwined with organizational issues. This recognizes the institutional properties of the organization, for example, previous connections and the dispersion of assets may apply a critical impact on the plan and utilization of innovation. As Elaine and Dawn (2011) note: innovation typifies and thus is an instantiation of a portion of the tenets and assets constituting the structure of an organization. Eyun?Jung and Linda (2012) classifies such principles and assets under three headings: structures of implication, legitimation, and control. Structures of legitimation are to do with the embraced esteems winning inside an organization. They accordingly identify with what is viewed as authentic talk and might be reflected in an organizational vision or statement of purpose. Structures of control mirror the dispersion of energy inside an organization thus and will impact the centralization of assets required for aggregate activity. Eventually, structures of connotation are to do with the implications circling inside the organization and mirror the fundamental standards, inside which conduct is sanctioned. Along these lines, despite the fact that the embraced esteem might be to energize information sharing inside an organization, this might be precluded by a powerlessness to activate the assets required for this or as a result of this upheld esteem clashes with winning prize structures, which empower learning storing instead of sharing. The current auxiliary setting may, subsequently, shape the utilization of innovation and prompt rather extraordinary results to those planned. (Lucia, Salvador and Philip, 2017) alludes to such new results as 'floating', since they happen as a result of the coordinating between pliancy of the curio and the various practices of the performers included. Clients of Intranet innovation specifically, appear to have the capacity to apply a high level of impact over its advancement and utilize. All things considered, Intranet innovation can be viewed as a moderately 'open-ended' and 'obscure', offering large amounts of interpretative adaptability. In the meantime, unequivocally as a result of this adaptability, such open-finished frameworks too should be all the more precisely adjusted to their unique circumstance. Subsequently, Manfred and Stefanie (2017) noticed that this open-endedness offers advantages of adaptability yet additionally makes the likelihood that - without adjustment of the innovation to the specific circumstance and the other way around - the innovation won't reflect nearby conditions or correspondence standards and consequently be underutilized or improperly used. Cooperation among the Stakeholders In understanding Intranet advancement forms, a structurationist point of view consequently guides us to center around the cooperation between the innovation, the clients, and the organization. Given the abnormal state of interpretative adaptability intrinsic in Intranet innovation, the forecast would be that these associations could be altogether different in various circumstances (Mart and Gergely, 2017). This proposes it is helpful to consider an assortment of Intranet plan and advancement extends with the goal that these distinctions can be analyzed. In basic terms, it is important to evaluate the structures of legitimation, control and meaning and the related key assets and in processual terms to evaluate the information streams and systems administration connections that are actuated amid the reception procedure inside a particular Intranet venture. It is the association between these diverse components, in a mix with the unmistakable highlights of the innovation itself, which will affect in transit the Intranet is executed and utilized as a part of every specific circumstance. Conclusion Most records of IT-based development in organizations expect that originators and practitioners have a reasonable view and position as for what a framework ought to or ought not to do and that the framework itself will carry on to the run the show. The researcher concurs with ke and Christian (2017) that, as a rule, this is a fairly innocent and doubtful suspicionand we might want to include that it is considerably more fanciful and misdirecting when we discuss the outline and usage of frameworks in view of Internet and Web advances. These advancements are novel and essentially obscure to most organizations and, what's more, they are in a condition of motion, with rivalry among elective items and benchmarks and among moving coalitions of performers. The potential uses and confinements of these new advancements in organizational settings are still to an expansive degree obscure and organizational models for actualizing and overseeing intranets are new, however not yet settled. In this way, organizations actualizing intranets need to concoct their own particular mechanical and organizational arrangements, pretty much without any preparation. As it were, they fundamentally need to extemporize, notwithstanding when they are intending to execute the innovation in a painstakingly arranged and controlled way. Additional exploration is required here. The clearest course is to take after the advancement of intranets over an expanded timeframe keeping in mind the end goal to show signs of improvement comprehension of what systems yield which outcomes in the long haul. References ke F. Christian G. (2017). Communication-in-use: customer-integrated marketing communication. European Journal of Marketing, 32(2), 445-463. Alfonso Siano, Philip J. Kitchen Maria G. Confetto. (2010). Financial resources and corporate reputation: Toward common management principles for managing corporate reputation. Corporate Communications: An International Journal, 15(1), 68-82. Ansgar J. Thiessen Diana J. Ingenhoff. (2011). Safeguarding reputation through strategic, integrated and situational crisis communication management: Development of the integrative model of crisis communication. Corporate Communications: An International Journal, 16(1), 8-26. David P. Amanda B. (2005). Intergrated Marketing Communications (Second ed.). England: Pearson Education Limited. Elaine E. Dawn C. (2011). Evidence of improvement in accounting students' communication skills. International Journal of Educational Management, 25(4), 311-327. Eyun?Jung Ki Linda C. Hon. (2012). Causal linkages among relationship quality perception, attitude, and behavior intention in a membership organization. Corporate Communications: An International Journal, 17(2). Lucia P. , Salvador Del B. Philip J. Kitchen. (2017). Measuring integrated marketing communication by taking a broad organisational approach: The firm-wide IMC scale. European Journal of Marketing, 14(3), 692-718. Manfred B. Stefanie S. (2017). Integrated marketing communication from an instrumental to a customer-centric perspective. European Journal of Marketing, 11(5), 464-489. Mart O. Gergely N. (2017). Just doing it: theorising integrated marketing communications (IMC) practices. European Journal of Marketing, 66(5), 490-510. Michael J. Valos, Fatemeh H. Habibi, Riza C., Carl B. Driesener Vanya L. Maplestone. (2016). Exploring the integration of social media within integrated marketing communication frameworks: Perspectives of services marketers. Marketing Intelligence Planning, 10(3), 19-40. Philip J. Kitchen Inga B. (2015). Integrated marketing communication: making it work at a strategic level. Journal of Business Strategy, 9(2), 34-39. Ping L., Sudha K. Debra G. (2013). The Effect of Experience on Perceived Communication Skills: Comparisons between Accounting Professionals and Students. In D. F. Rupert (Ed.), Advances in Accounting Education (pp. 131-152). Emerald Group Publishing Limited. Prakash K. Vel Ricky S. (2010). Megamarketing an event using integrated marketing communications: the success story of TMH. Business Strategy Series, 371-382.

Lab report on pineapple and jello Essay Example

Lab report on pineapple and jello Paper This specificity is due to the shapes of the enzyme molecules. Pineapples Pineapples lush, tropical sweetness is reason enough to enjoy it any way you can, but this fruit also contains vitamin C and manganese. This fruits most promising nutritional asset, though, may be broomball, a natural enzyme found in both the fruit and the stem. Most of the pineapple consumed in the United States is canned (in the form of juice as well as fruit), but fresh pineapple is much more flavor, and , despite its tough bristly shell, is easy to prepare. The fruit probably first grew wild in parts of South America and then spread to the Caribbean, where Columbus encountered it. By 1600, early European explorers had carried pineapples as far as China and the Philippines. In the 18th century, pineapples were taken to the Hawaiian Islands, eventually becoming the major fruit crop. Hawaiian pineapple producers were the first to can the fruit. Broomball The pineapple plant contains protein-digesting enzymes called, as a group, broomball. In the health world, these enzymes are regarded as useful in reducing muscle and tissue inflammation (hence the joint pain and wound-healing possibilities), as well as acting as a digestive aid. In the cooking world, on the other hand, broomball is regarded as the enemy of the gelatin dessert. If you use fresh pineapple in gelatin, the enzyme eats the protein and the gelatin will not gelin fact broomball is measured in units called GAL., or gelatin digesting units. The classic kitchen trick for getting around this pineapple-gelatin incompatibility is to cook the pineapple, thus reducing the power of the broomball. We will write a custom essay sample on Lab report on pineapple and jello specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Lab report on pineapple and jello specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Lab report on pineapple and jello specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Recipes that would highlight the benefits of broomball start with fresh pineapple (which has two to three times the amount of broomball as canned pineapple does), and is then subjected to as little heat as possible. Broomball is used in meat dendrites, in hill-proofing beer, manufacturing recorded cereals, in certain cosmetics, and in preparation to treat edema and inflammation. Gelatin Gelatin, a familiar, ingredient in cooking, is obtained by boiling the skin, tendons, and ligaments of animals. As a result, it contains protein called collagen ( a primary component of joints, cartilage, and nails), and various amino acids (histamine, lysine, Lucien, thyrotrophic, and valise, to name a few). Remember: amino acids are the building blocks of proteins. Gelatin has long been a key ingredient for providing support for jelled deserts, salads, frozen drinks, and soft candies such as Gummy Bears. In fact, the word gelatin is derived from the Latin gelatin, meaning stiff or frozen. ) Scientists have been studying gelatin for centuries. It has no smell or taste of its own, adapting to whatever it is added to. During the Napoleonic Wars, the French, desperate for nutrition SOUrces during the English blockade, reportedly first turned to gelatin as a source of protein (albeit a weak one). Gelatin began its long run as a popular consumable, however, in the offs, when it was first developed and then heavily promoted as a commercial product by Charles Knox, founder of the Knox Gelatin Corporation. In addition to its famous giggly food uses, gelatin with its flexible, dissociable structure is also used to manufacture capsules (both hard and soft-gel) to hold medications, vitamins, and other dietary supplements. It also has a range of industrial and medical engineering applications: Gelatin is an ingredient in film coatings, medical devices such as artificial heart valves, and in specialized meshes used to repair wounds, to name a few. Collagen About one quarter of all the protein in your body is collagen. It is a major structural material that forms molecular cables to strengthen the tendons and silent sheets that support the skin and internal organs. Bones and teeth are made by adding mineral crystals to collagen. Collagen provides structure to our bodies, protecting and supporting the softer tissues and connecting them with the skeleton. But, in spite of its critical function in the body, collagen is a relatively simple protein. Collagen from livestock animals is a familiar ingredient in cooking. Collagen is a protein, and like most proteins, when heated, it loses all of its structure. The polymer molecule unwinds. Then, when the denatured mass cools down, it soaks p all of the surrounding water like a sponge, forming gelatin. Lab 1 Objective: What form of pineapple juice contains enzymes that digest protein? Materials: For each group For entire class For every 3 groups 1 envelope Knox gelatin 4 test tubes water 1 test tube rack pineapple juices (below) 1 spoon Measuring cup ml) disposable pipettes hot plate to heat H2O ml graduated cylinder ml graduated cylinder Marking pen Procedure: 1 . Number and label the test tubes 1-4 and use the initials of a group member to identify your group. 2. Find 2 other groups and prepare 1 package of gelatin n the measuring cup using ml of boiling water and 30 ml of cold water. Stir well with a spoon until the gelatin is dissolved. 3. Place 3 ml of the designated pineapple juice into each test tube. Use a separate pipette for each type of juice. Failure to do so may result in mixing of the juice types and inaccurate results. Tube 1: water only Tube 2: fresh pineapple juice Tube 3: Canned pineapple juice Tube 4: Concentrated pineapple juice (thawed) 4. Add 10 ml of gelatin mixture to each test tube. Shake well to ensure proper mixing and place your samples in the refrigerator overnight using a test tube rack. . On Day 2, check the contents of each test tube for solidification of the contents and record your observations. Lab 2 Objective What effect does temperature have on an enzyme? For each group For entire class For every 2 groups 1 envelope Knox gelatin 6 test tubes water 1 test tube rack pineapple juices (below) 1 spoon 1 (1 ml) disposable pipette 100 ml graduated cylinder ml graduated cylinder Marking Pen Hot plate 1. Prepare the Knox gelatin by mixing 1 package of gelatin in the measuring cup using ml of boiling water and 30 ml of cold water. Stir well with a spoon until the gelatin is dissolved. 2. Number the test tubes from 1-5. Label the remaining test tube as ART (room temperature). 3. Each group will be assigned their own temperature gradient ranging from ICC 100 C. Each group must record the test tube numbers and the corresponding test temperatures for each test tube. Record the temperature of the room for the temperature for the ART test tube. 4. Next, add 3 ml of pineapple juice to each test tube. 5. Then heat each test tube to the appropriate temperature as assigned. Leave the test tube ART at room temperature. (HINT: start with all the test tubes in cool water in a glass beaker water bath. Gradually increase the temperature withdrawing the numbered test tubes in ICC increments in order as the appropriate temperature level in the bath is reached. 6. After the test tubes have been pulled from the water bath, add 10 ml of Knox gelatin (prepared in step 1) to each test tube and mix well. 7. Finally, place the test tubes in the refrigerator overnight. 8. On day 2, check each test tube for solidification or liquidity of the contents and record your observations. Objective Lab 3 What effect does pH have on enzyme activity? 1 envelope Knox gelatin 3 test tubes goggles apron (1 ml) disposable pipettes water 100 ml graduated cylinder 10 ml graduated cylinder MM HCI MM Niacin pineapple juice the gelatin is dissolved. 2. Label 1 test tube A for acid, 1 test tube B for base, and the last test tube C for control. 3. Place ml of pineapple juice into each of the labeled test tubes. Transfer 1 ml of base, 1 ml acid, and Mil of water into the appropriate test tubes of pineapple juice. HINT: Use a different pipette for each test tube to avoid contamination. 4. Add 10 ml of gelatin mixture to each test tube. Mix well, being careful to not get any of the acid or base on your skin. . Refrigerate the test tubes overnight and on day 2 check each test tube for solidification or liquidity of the contents. Record your observations. Enzyme Pre-Lab Questions: Directions: Read the background material provided to you. Using this material, your notes, and text, answer the following questions. 1. By definition, what is an enzyme? 2. (a) Describe what happens when a protein denatures. (b) Is the denatured protein still able to function? 3. (a) What is the name of the enzyme we are using in this lab? (b) What fruit is it found in? 4. (a) What is the protein we are using in this lab? B) For this lab, what is our food source for the protein? 5. In your own words, describe what happens to collagen when it is heated. 6. Read the procedure for Enzyme Lab 1. Make a hypothesis regarding which of the four juices (water, fresh pineapple juice, boxed juice, concentrated juice) will be solid and which will be liquid when you examine your results on Day 2. 7. Why is water used as a juice in Enzyme Lab 1? 8. Read the directions for Enzyme Lab 2. Make a hypothesis as to the nature of the contents of each test tube at Day 2; which test tubes contents will be solid and which will be liquid? 9. Why do you hypothesize this? 10.